Science Po International Tasting
YEAR
2020
RANGE OF WORK
Graphic design, art direction, branding
DESCRIPTION
Rebranding the Oenology Association of Science Po in Paris.
PROJECT
I was hired with two friends to redesign the visual identity of Science Po's wine tasting association for their renowned wine tasting event, the SPIT.
LOGO REDESIGN
We started by designing a new logo. We retained emblematic elements such as the fox and the lion, symbols of the university, but with a more graphic and sleek design. We added a champagne bottle to represent the association, and used a serif font to make it feel more established.
PRESENTATION
We designed a brand presentation for sponsors of the association with a donation system.
DESIGN
We designed a visual identity that could be used on different mediums, including posters, programmes, invitations, and social media.